Marketing your Radio Play/Audio Drama Production

[UltraRob]

Okay, I've seen some threads about people concerned they're not getting enough criticism or that this board isn't critical enough. That's fine, if people on the VAA don't want to comment that's quite reasonable (http://kungfuactiontheatre.com/archives/182).

Let's talk about marketing. This is the age of podcasting (http://kungfuactiontheatre.com/what-is-a-podcast/), where literally anyone with a Mic and a dream can quickly have a lot of people listening to them. I myself am a Podcaster (http://kfat.libsyn.com), and I suspect there are a few others out there as well. That's one good way to find an audience, but let's look at other ways. I want people to post in this thread other places they know of where people can post and promote shows, and possibly get feedback on them.

Here's some places I go to promote shows when I do them:

Podcast Pickle's "Show off your Show" Forum (http://www.podcastpickle.com/forums/)
RPG.net's Open Promo Forum (http://forum.rpg.net/forumdisplay.php?f=9)
Dramapod (Podcasts Only) (http://www.dramapod.com/)

Where else can people here go to promote their stuff?

Rob

[Moose]

Great posts from both of you.

Another point I'd like to make is if you're doing a fandub or radioplay based on an already popular show, videogame, or book, something with a fairly large fanbase and a forum, then try posting it there for feedback. For instance, I posted my Final Fantasy fandub in a Final Fantasy forum, and got some feedback on it. Sukisho created a Japanese Avatar fandub, and got a good amount of critique when he posted it on an Avatar Livejournal community. If you advertise to the right people, you'll get a great reaction.

[UltraRob]

Also good points.

Nikkita is 110% right about getting back what you give to the community, if you want people here to pay attention to your work, don't just drop by and drop your project into the listings, actually participate in this forum.

I have also been posting my Little Gou RPs over on SPCnet.tv, which is a WuXia/Chinese Drama fan forum, and the Team Iron Angel ones on a superhero gaming forum I also belong to. Telling a target audience you exist is never a bad idea! :)

Rob

[UltraRob]

Just to continue what Nikkita brought up:

Fictionpress.com (http://www.fictionpress.com/) is filled with original fiction by authors from across the net, many of whom would probably die of joy if you asked to use their work as the basis for something.

FanFiction.net (http://www.fanfiction.net/) is a similar giant repository of fanfiction of all kinds.

Rob

[James_The_Composer]

About Promotion,

In my opinion, the best way to promote something online is to actually chat with as many people as you can from forums on AIM/MSN/Yahoo/IMsoft; become their friends, and then ask your new friends to try the product/watch the production/etc... If they have something they would like you to observe in return and you have cable there is no excuse not to give it a shot.

300 quality hits > 100,000 bad hits

[SupComTabz]

Also LiveJournal communities are a great place to post and get help. There's two fairly large podcasting communites on LJ. And communites about any interest. Just make sure to check the community rules before posting.

[fleetingsight]

Also, if you're still in college, many universities have their own student-run radiostations, where you can apply for a regular show. I know that at least the University of Idaho's station is always looking for original material to broadcast, and I bet an amateur radio play would be a welcome idea, that is, if you've got enough prepared already to do at least a weekly show or something.

[Katrinonus]

I have a question though. Most of this is talking about fanbased work but what if you are writing your own original work? What's the best way to get that promoted?

[chrisadam]

The Internet has given power back to the people: No where is this more true than with online radio. You don't need a fifty-oot antenna or any fancy equipment. In a few steps you can be up and running with your own radio station. There are a lot of reasons for starting up a radio station, and a lot of choices.

Difficulty: Moderate
Instructions

Things You'll Need:
Internet access
Radio software
A USB interface and mic
1
Find an Internet radio provider. One of the most popular is Live365.com. Sign up for an individual or pro account, which start at $9.95 a month. With a pro account, you can make money via revenue.
2
Download radio software. For instance, Live365 uses the software Studio365--a user-friendly interface that allows for mp3s, AAC and Wav files. Most importantly, these files will upload to Live365's server, so you won't have to set up a separate server for hosting audio files. The advantage of Live365 is they have the right to host copyrighted songs, so you avoid legal issues.
3
If you don't use a service like Live365, you will have to pay licensing fees out of your own pocket. Determine if a song has been licensed by ASCAP, SESAC or BMI. Contact each of these entities for licensing rights to songs. If you broadcast copyrighted material independently, you'll need to pay for the right to do so--usually a few hundred dollars for each license. This is one of the reasons people pay a monthly fee to a place like Live365--to avoid these costs. However, Liver365 can look more generic.
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